How to follow up your leads without feeling like a stalker!

Here are five ways to go from ghosted to “I ain’t afraid of no ghost”! 👻

How to decide the best retail route for your brand

From selling to retailers, wholesalers and distributors, to using mail order and sales agents, the bottom line of your strategy is that you need to deliver your products to your target customer, via…

How to deliver a successful brand launch

Whether you’re starting from scratch or re-branding, launches are an opportunity to tell a compelling story about your product or service, its functionality and the impact it will have on people.

Speaking plainly…

Here’s why simple writing matters, and a few tips on how to keep it that way.

Talk to me nice – how to speak to Gen Z

Stop talking just for the sake of it. What you say holds weight. You decide how much with the content you put out. Gen-Z didn’t invent a new language, we’re just bored of the fluff.

The Importance of UX Design in Discovery

In the world of AWS cloud technology with buckets and instances, I sometimes find myself baffled by the complexity of our solution architectures we produce. But as technical as the solution may be,…

Marketing in the Era of the Cloud

Today I wanted to share what it’s like working as a Digital Marketer for a company that specialises in building unique, scalable and truly innovative solutions that live and grow within the cloud.

Be better than you were before

As you prepare your companies’ journey into the post-Covid World here's five things your brand needs to be if you want to be better than you were before.

Ready your database for email marketing automation

When it comes to email marketing, an area that is constantly evolving, everyone wants smarter processes and slicker messaging that is better targeted to their audience.